by OSCAR MAYR
Design Lead @ BP
Driving global projects and leading design teams to implement user-centred strategies and increase UX maturity for BP, resulting in measurable business outcomes.
VALUE DELIVERED
£ 1 M+ in design sales
6 new global projects landed that resulted in project extensions for more work
10+ design resources allocated to the projects
Enabled a strategic partnership between the client and Capgemini
Created space for UX & service design within the client to improve UX maturity
MY CONTRIBUTION
10+ design proposals & plans delivered
Worked in close collaboration with the Engagement Manager team to discuss strategies
Led the recruitment for resourcing the account/projects
Created a UX and service design approach for each of the projects
Established a design team culture within the account/client dealing with difficult stakeholders
Oversaw the portfolio of projects and led quality assurance for user research and service design.
THE DESIGN PROPOSALS
Collaborating with the client, the UX and Service Design proposal achieves two goals: Defining the problem space and introducing the UX strategy to the project team.
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Define the ask
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State high level objectives
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Outline the scope
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Call-out delivery risks
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Plan summary
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Gantt chart of the plan (key activities, outputs, outcomes, milestones, risks, resources)
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Detailed design resource plan
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Commercials (input form the engagement manager)
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The approach
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Relevant case studies examples
Tailored each proposal to the client and project's UX maturity, highlighting how design would drive the achievement of ultimate business objectives. The proposals served as a vehicle to promote human-centered design, resulting in the embedding of design teams in multiple projects.